Digital Marketing &
Content Creation

SEO • SEM • Email Marketing • Social Media • Content


Families Are At The Center Of Our
Content Strategy

Composed of admissions office veterans and marketing experts, Blue Baden is helping independent schools master the challenges of reaching their audience. Our student experience analysis builds a data-driven, multi-channel content strategy that will attract best-fit families so you can enroll students who will flourish at your school.

A Partnership That Checks All The Boxes:

SEO Services

All of our content and websites are developed with search engine rankings in mind.

Social Media

Build a social media calendar that makes parents feel confident and students feel excited.

Paid Digital Ads

Guarantee your school is at the top of search results through search engine marketing.

Brand Strategy

Tell your school's story and share your mission from every entry point during enrollment.

Email Marketing

Capture the attention of your entire school community with an optimal email strategy.


Bring your school's brand to life online and in print with professional and modern designs.

Finally. A Marketing Agency Schools Can Trust.

Blue Baden is an effective extension of our internal admissions team. Not only can the execute on marketing and communication needs but they drive the strategic plan start to finish.

Southwestern Academy

Director of Admission

Our Impactful 4-Step Process

Step 2


Research and plan most effective channels to reach your target audience.

Step 1


Our student experience survey will evaluate and prioritize your strengths and weaknesses.

Step 3


Design, write and develop all necessary marketing materials for a multi-channel launch.

Step 4


Execute, monitor and adjust strategy based on data and changing needs.

Benefits of Working With Us

Strategic Execution:

Our Mantra is to “make things easy for you.” With a full-service marketing, communications and admissions team, Blue Baden is your all-in-one solution who will do all the planning and executing.


Our team works at a pace that is comfortable for your team. We integrate our process into your weekly schedule to ensure a smooth project timeline.


We understand marketing and communication neeeds are a big investment for a small independent school. That’s why we offer flexible monthly payment plans.


Capture Your
Audience On Their Favorite Devices

Over 60% of all global internet traffic comes from mobile devices.

Following Google’s search algorithm guidelines, Blue Baden builds every marketing and communication strategy with a mobile-first mentality. We create a seamless experience for every audience segment that tells your school’s unique story from every entry point. 

More Resources

Let's Connect
Phone: (413) 446-6068 
Mailing Address:
Blue Baden LLC
28 Twinbrooks Trail
Chester, NJ 07930

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